A Good Marketing Strategy

Adobe’s crisis (assuming you know they leaked about 150millions users’ account information recently) has become a great marketing opportunity to other internet companies like Facebook and Evernote, as these company cross check their user account email with the exposed Adobe user pool and let their user know whether their account has been affected.

Have to say it is a very brilliant and smart move.

On one hand these company assure its users that their account information is safe with them, on another they demonstrate to everyone how good they are there to move one step ahead of the potential attack to protect their product and client.  In face, by comparing to other internet service, I will have more confidence if they do things like this when shit like Adobe’s happens.


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